Brand Review · $15–25/ft installed

Enbrighten (GE) Review

Pricing, Pros & Cons for Installers and Homeowners

Overview

$15–25/ft installed Website

Enbrighten, backed by the GE brand through Jasco Products, is a permanent outdoor lighting system that leverages massive retail distribution. Available at major home improvement stores, Enbrighten is the most widely recognized name in the permanent lighting space among consumers. Their system uses a flexible strand design with color-changing LEDs and WiFi control.

Pros & Cons

Pros

  • GE brand recognition builds instant consumer trust
  • Lowest cost-per-foot for installers buying at retail or wholesale
  • WiFi and Bluetooth control with Alexa/Google integration
  • Available at Home Depot, Costco, and Amazon for easy sourcing

Cons

  • Strand design looks less premium than track-based systems
  • Not individually addressable — zones only, not per-LED control
  • Perceived as a DIY product, harder to charge premium install rates

Who Should Choose Enbrighten (GE)?

Installers who want the lowest product cost and serve budget-conscious homeowners, or as an entry-level upsell to holiday lighting customers.

Install Enbrighten (GE)? Quote Jobs in 7 Minutes.

Brightly Measure helps Enbrighten (GE) installers measure rooflines from photos, calculate footage, and generate professional quotes — all from your phone. Stop spending hours on estimates and start closing more deals.